Experience Design · Systems Thinking
Kennedi
Cosma
I design digital experiences that connect user needs to business impact through clear systems and intentional craft
I design digital experiences that connect user needs to business impact through clear systems and intentional craft
Kennedi
Cosma
Experience Design · Systems Thinking
DESIGN WORK
DESIGN WORK
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Calculator
Intranet Redesign


I design for the moment after the interface.
My work sits at the intersection of UX, systems thinking, and business strategy. I'm drawn to problems where the real constraint isn't the design — it's alignment, governance, or the gap between what a team builds and what a stakeholder can defend.
I take a strategy-first, outcome-driven approach. I measure success by adoption signals, operational outcomes, and whether the system I designed is still working six months after I leave.
- Systems Thinking01
I design structures that hold up after handoff — not just screens that look right in a prototype.
- Business Translation02
I connect UX decisions to operational cost, stakeholder alignment, and measurable outcomes.
- Constraint-First Design03
Ambiguity and competing priorities are my native environment. I work best when the problem isn't clean.

I design for the moment after the interface.
My work sits at the intersection of UX, systems thinking, and business strategy. I'm drawn to problems where the real constraint isn't the design — it's alignment, governance, or the gap between what a team builds and what a stakeholder can defend.
I take a strategy-first, outcome-driven approach. I measure success by adoption signals, operational outcomes, and whether the system I designed is still working six months after I leave.
- Systems Thinking01
I design structures that hold up after handoff — not just screens that look right in a prototype.
- Business Translation02
I connect UX decisions to operational cost, stakeholder alignment, and measurable outcomes.
- Constraint-First Design03
Ambiguity and competing priorities are my native environment. I work best when the problem isn't clean.
My Design Framework
My Design Framework
I help teams organize information, improve digital tools, and make better decisions through research and design.
I help teams organize information, improve digital tools, and make better decisions through research and design.
My Design Framework
Strategy & Systems
Research & Insights
Design & Content
Impact & Measurement
Framing the right problems and designing the systems behind them
I clarify the problem at a system level, aligning business goals, constraints, and user needs before jumping to solutions. I model the underlying structure: information architecture, decision logic, and governance rules that shape how a product scales.
Automate
Use AI-driven insights to curate, create, and schedule posts across multiple platforms. Our tool optimizes post timing and content for maximum engagement, while you focus on strategy.
Analyze
Track your performance with real-time analytics and reports. Our AI continuously learns from your audience interactions, helping you refine your strategy and grow your social media presence effortlessly.
Strategy & Systems
Research & Insights
Design & Content
Impact & Measurement
Framing the right problems and designing the systems behind them
I clarify the problem at a system level, aligning business goals, constraints, and user needs before jumping to solutions. I model the underlying structure: information architecture, decision logic, and governance rules that shape how a product scales.
Automate
Use AI-driven insights to curate, create, and schedule posts across multiple platforms. Our tool optimizes post timing and content for maximum engagement, while you focus on strategy.
Analyze
Track your performance with real-time analytics and reports. Our AI continuously learns from your audience interactions, helping you refine your strategy and grow your social media presence effortlessly.
Strategy & Systems
Research & Insights
Design & Content
Impact & Measurement
Framing the right problems and designing the systems behind them
I start by clarifying the problem at a system level aligning business goals, constraints, and user needs before design begins. Instead of jumping to screens, I model the underlying structure: information architecture, decision logic, and governance rules that shape how a product scales. This ensures design decisions are intentional, defensible, and aligned with real-world complexity.
Problem framing & constraints
Information architecture & system modeling
Decision flows & governance logic
Automate
Use AI-driven insights to curate, create, and schedule posts across multiple platforms. Our tool optimizes post timing and content for maximum engagement, while you focus on strategy.
Analyze
Track your performance with real-time analytics and reports. Our AI continuously learns from your audience interactions, helping you refine your strategy and grow your social media presence effortlessly.
Strategy & Systems
Research & Insights
Design & Content
Impact & Measurement
Framing the right problems and designing the systems behind them
I clarify the problem at a system level, aligning business goals, constraints, and user needs before jumping to solutions. I model the underlying structure: information architecture, decision logic, and governance rules that shape how a product scales.
Automate
Use AI-driven insights to curate, create, and schedule posts across multiple platforms. Our tool optimizes post timing and content for maximum engagement, while you focus on strategy.
Analyze
Track your performance with real-time analytics and reports. Our AI continuously learns from your audience interactions, helping you refine your strategy and grow your social media presence effortlessly.
Information Architecture & Systems Design
Structure, governance, and findability for complex platforms.
- Information architecture design
- Navigation & taxonomy strategy
- Content audits & restructuring
- Findability & trust modeling
- Governance-aware UX systems
- Internal platform design
- Information architecture design
- Navigation & taxonomy strategy
- Content audits & restructuring
- Findability & trust modeling
- Governance-aware UX systems
- Internal platform design